Build
01New Measurement work from requirement to production: gA4 and Search Console setup, cleanup and reporting; Conversion tracking for forms, calls, WhatsApp and purchases; Dashboards that show cost per lead per channel.
Digital marketing · 4 technologies
Measurement — know which rupee brought the customer.
Marketing without measurement is guessing with money. I set up GA4 and Search Console properly, manage tags through Tag Manager, and track the conversions that matter, from form submissions and WhatsApp clicks to purchases, so every channel can be judged on results.
- Technologies
- Google Analytics 4 · Search Console · Tag Manager · Conversion tracking
- Support
- Build · fix and maintain · upgrade and migrate · audit and advise
- Typical
- GA4 and Search Console setup, cleanup and reporting
- Pricing
- Fixed price, or hourly from $10 by stack
- Team
- Me, plus a vetted team of 50+ for larger builds, 90% with 10+ years' experience
- Start
- Usually within one working day of agreeing the scope
01 — What I do with Measurement
build, fix, upgrade, audit
Fix and maintain
02The usual problems in existing Measurement systems: gA4 counting page views and nothing else, ad platforms optimising for the wrong event, and reports nobody reads.
Upgrade and migrate
03Universal Analytics to GA4, hard-coded tags to Tag Manager, click goals to real conversions.
Audit and advise
04A code, security, performance and SEO audit of your Measurement system, with a written plan you can act on with or without me.
02 — Technologies
what each one is for
Google Analytics 4
Events, conversions and audiences configured properly.
Search Console
Indexing, queries and technical issues.
Tag Manager
All tags managed in one place, without code changes.
Conversion tracking
Forms, calls, WhatsApp, purchases, across platforms.
03 — Typical projects
what people usually ask for
Measurement work
that actually gets ordered.
Three shapes most Measurement engagements take. Yours may be a fourth; describe it and I will tell you honestly whether it fits.
- GA4 and Search Console setup, cleanup and reporting
- Conversion tracking for forms, calls, WhatsApp and purchases
- Dashboards that show cost per lead per channel
04 — Questions
about Measurement work
Our analytics shows traffic but no conversions. Why?
Because nobody defined conversions. Once forms, calls and purchases are tracked as events, the same data starts answering real questions.
Can you track WhatsApp clicks as leads?
Yes, and calls, map directions and downloads. Anything a customer does on the site can be a conversion.
How is Measurement work priced?
A fixed price for a defined scope, or hourly from $10 depending on the stack, always with a written estimate before any work starts.
How do we start?
Send a short description of what exists and what you need. You get a reply within one working day with questions, then a scope or an estimate.
06 — Start
describe the Measurement project
Got a Measurement project?
Tell me what exists, what you need, and the deadline if there is one. I reply within one working day with questions, then a scope or an estimate.
Ahmedabad, India · IST (UTC+5:30) · --:-- IST · Mon–Fri 09:00–18:00 IST · US & EU overlap daily